Corn Coffee Essay

maize whiskey whisky ranks second to rice, not lonesome(prenominal) in terms of area devoted to its production but it has been a staple nutriment of about 20% of the total population of the Filipinos. Aside from this, the green edible corn, boiled or roasted, is a popular snack food and may also be cooked a vegetable or soup. Other by-products of corn include corn flour and syrup, sugar and oil. In terms of nutritive value, corn is richer source of vitamin A than polished rice. It contains elevated amounts of minerals such as calcium and phosphorous. Moreover, it is also a source of starch derivatives for oil, fibers and other industrial uses.Corn is raised as source of food and food products for people, livestock feed, and industrial products including ceramics, explosives, construction materials, metal molds, paints, report card goods, textiles, industrial alcohols, and ethanol. Corn is now also used to produce a healthy cocoa as people nowadays are health conscious. Since corn coffee tree was introduced in the Manila grocery by the farmers of Sumilao, Bukidnon, further study about corn coffee in Region III (Central Luzon) was made since corn is abundant on the said region. dispersal of questionnaires and analysis activities conducted to determine the frequency distribution of corn coffee in the market because this is not the first to introduce corn coffee in the Philippine market especially in Manila. On the data gathered, 98% of the respondents are coffee drinkers, majority of them are cardinal-year-old professionals, 91% of them have no knowledge about corn coffee, 88% are get outing to savvy corn coffee and 22% have no idea what would corn coffee would taste like. With this data, Le Maiz come up on marketing strategies how to introduce and open the corn coffee market in Region III and NCR.Corn Cafe is an alternative to coffee beans that is rich in nutrients that coffee beans raft not provide. The companions objective is to fit in and ad apt to the peoples taste and preferences as well as offering diverse kinds of nutritious products. Effective marketing program and dodging would be made in order to meet the established objective. The marketing strategies give consist of flyers, receiving set and newspaper advertisements, trade fairs, vis-a-vis contact with customers. 10% of the gross sale go forth be allocated on marketing the product.On technical aspect, the production of corn coffee is simple, healthy and all natural that it has only one ingredient, which is the corn alone, no additives and a healthy alternative of drinking coffee. Preparation of corn before roasting is the first step in reservation our product, roasting, grinding/ pulverizing are the main activities in making corn coffee. Packaging and putting into the storage were done before putting on the distribution street like our selling area, inner-retail coffee stands as well as supermarkets within our designated market. On this study, corn coffe e production started January 2011.Corn was purchased at the average of Php15 per kilo. The sum of 15,600 kilograms of Corn were purchased during 2011 while on 2012 to 2015, 12,480 kilograms of corn were purchased. Also, divorce of Raw Materials inventories are Packaging Slip and Sticker. 60,000 pcs. were purchased respectively. Around 1% has incurred in transportation cost and other miscellaneous expense. Purchases Return and Allowances is expected to be 1% of rough Purchases while Purchase Discount will be 2% Net of Freight In. The production of coffee is continuous process thus deviation no goods in progress beginning or ending.This is in line with companys insurance to keep the product fresh and all natural. gross revenue Return and Allowances is expected to be 1% of Gross sales. gross sales Discount of 2% is given to cash buyers but only 5% of Gross Sales will avail the discount. Operating expenses is divided into 2 category Distribution Cost and Administrative Cost. For Di stribution cost for 2011( % of Gross Sales ) Traveling 1%, Advertising 5%, Delivery 10% and depreciation expense based on right away Line Depreciation of 5yrs. For Administrative cost ( % of Gross Sales ) Officers Salaries, 3 partners assumed as managing partners with annual salary of 96,000.00 each. The Pre-operating cost Php 9,454. 00 has been incurred which include DTI registration, Dole registration, BIR Fee, SSS registration, jurisprudence Clearance, Barangay Clearance and Business Permit issued by Tarlac City Hall. Office supplies is 10%, Depreciation Expense ( Straight Line Depreciation of 5 yrs. ), Lease Payment ( 40% to Administration ), other expenses is 1%. On socio-economic aspect, we have shown the significance of our business and its contributions to the society. Its share to union and to its people is to create employment and thus up the standard of living of people in the community.It can also help the community development by way of paying taxes in the governmen t. It is through taxes paid by businesses and individuals that the government funded its projects such as roads, bridges, and community development. Lowering of prices of competitors to compete with the product in order to maintain the customers. We could also help the people in community by utilizing local materials which is very abundant in the province. We can motivate farmers to grow corn and not just corn but corn of good tone of voice.Our business can be the pluck of our province since its inclined with the program of the Department of Trade and Industry which is the unrivaled Town One Product. Lastly, the Le Maiz proponents chose partnership as the form of organization. Aside from the six (6) partners, we will be hiring three (3) employees to help to produce and market the healthy and nutritious coffee. Le Maiz with a mission, to provide coffee drinkers quality products, quality service, affordable prices and a healthy lifestyle. Competent and amenable employees will be h ired for the succeeder of the company.The company shall also continue working for innovative and efficient ways of achieving the companys goals. The companys vision are to be number one (1) corn coffee in the Philippines to expand not only in Central Luzon and NCR but throughout the country as well to shape own production and distribution facilities and to adopt new technologies and methodologies. The company decided a hierarchical typeface of organizational chart. The capitalist partners will act as the general manager and three of the six (6) partners will be managing partners whom will receive monthly salary as well as the three (3) employees.On Administrative Department, the Administrative Officer/ Purchasing Officer will be the crucial person in the organization, he assumes the full control on the organizations activities and is responsible for all decisions undertaken by the organization, responsible in monitoring and managing the production of corn coffee, counter checks t he financial position of the organization, handles all personnel and the free-and-easy business activities, purchase ordered and will deliver on time to the production area and coincide the budget for purchases of raw materials and shall provide summary or report of the used and unused funds.On Sales Department, the Marketing Officer/ Salesperson is responsible for the all related selling activities, product development, publicity, proposes new ideas for utility and replacement, communicating with suppliers of materials and know the current trend in the market. For the Inventory Officer, he is responsible in leaning down sales, the used materials and absolute products.Must be alert, with good communication skills, trustworthy and diligent. The three (3) employees that will work for the company were the Machine Operator, responsible on the control of the machine in producing corn coffee, Packager, for packaging of the finished products and Delivery Man, he will act as the driver and responsible in delivering the finished products to our target markets.